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Price: $6.89 - $5.47
(as of Dec 21, 2024 09:51:55 UTC – Details)
The newest innovation to the cult-favorite photo Focus franchise: dewy foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, This moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.
Product Dimensions : 1.1 x 1.38 x 3.62 inches; 0.29 ounces
Item model number : 1111522
UPC : 077802115225
Manufacturer : Markwins Beauty Brands
ASIN : B082YPXZW5
Country of Origin : Thailand
YOUR SKIN, ONLY BETTER: Our high-performing, skin-perfecting foundation is formulated with a matte, light-diffusing complex to help prevent white cast in photos and deliver a radiant-looking complexion.
SELFIE-APPROVED FOUNDATION: Color matched for all undertones with a matte, second-skin finish, this foundation delivers buildable coverage for a flawless-looking complexion in any kind of light.
BEST FACE FORWARD: From bronzer and blush to primer, highlighter, natural finish powder, and concealer, we’ve got you covered and photo ready for your next big thing. You’ve met your true makeup match.
ALWAYS CRUELTY FREE: We are 100 percent cruelty free, and always have been. We also carry vegan makeup and tools such as foundation, nail polish, contour palettes, lipstick, makeup brushes and more.
STAY WILD: We are the trusted beauty destination for beauty lovers of all ages, ethnicities, skin colors, and economic statuses. No matter who or where you are in life, we have a product for you.
Customers say
Customers appreciate the foundation’s value for money, coverage, color match, and finish. They find it has a buildable, natural-looking coverage that matches their skin perfectly. Many of them love the dewy finish and consider it a reliable addition to their makeup bags. The moisturizing properties and long-lasting wear are also appreciated.
AI-generated from the text of customer reviews
Reviewer: Lee
Rating: 5.0 out of 5 stars
Title: Best liquid foundation ever and best price!!
Review: I have tried many different brands and this one is by far the very best and full coverage too!! Love the dewy classic beige. Try it and see for yourself you canât go wrong especially for the great price!!! Definitely a five star!!
Reviewer: Viet Le
Rating: 5.0 out of 5 stars
Title: Great value
Review: This foundation worked better than the more expensive brands. It went on smoothly and turned my skin flawless and natural looking. I got a light color for winter and slightly darker one for summer.
Reviewer: Lily Torres
Rating: 4.0 out of 5 stars
Title: Great quality for cheap price
Review: I was really shocked with this foundation! Itâs so dewy and hydrating and doesnât feel heavy at all on the skin. Itâs pretty full coverage while not being too thick and heavy on the face. One thing I will say is it can get cakey really fast. I need to experiment with some different primers because Iâve seen other people get great results but for whatever reason it gets cakey everywhere in under an hour. Overall this is a really good everyday foundation when I donât want to use my really expensive product. The shade is also really good and if itâs a little off Iâm able to fix it with concealer and contour to make it look more natural
Reviewer: Raupatu
Rating: 5.0 out of 5 stars
Title: Pleasantly surprised!
Review: Iâm going to be honest, I was not expecting much when I purchased this foundation. After all, it is very inexpensive. It is my new favorite, though! It goes on so nicely, the coverage is great and leaves me with a dewy finish. Iâm 49 and the product works great! I use a makeup sponge and it blends so nicely and evenly and a little goes a long way. This foundation is better than more expensive brands Iâve used in the past.
Reviewer: Elena Lazareva
Rating: 5.0 out of 5 stars
Title: Amazing foundation
Review: I love this foundation. For years, I used ESTÃE Lauder Double Wear but this one has better staying power, looks great w and without primer and overall feels and looks incredible
Reviewer: Ash
Rating: 3.0 out of 5 stars
Title: Difficult to find my shade, BUT I love the dewy foundation on my skin though.
Review: Iâm disappointed I ordered the wrong shade, but I guess you can say the amazon âtry it on liveâ feature isnât perfect and needs work. Besides the incorrect shade, I will say I love how the dewy foundation looked like on my skin. It felt lightweight and not cakey looking. I would order wet nâ wild products again, but only if I find the correct shade. I may try in-store, but definitely worth the buy if youâre looking for a product that looks great on skin.
Reviewer: Apple S.
Rating: 5.0 out of 5 stars
Title: Love the formula!
Review: It’s moisturizing, light, glowy, and has buildable coverage without being too patchy or sticky. It doesn’t settle in my creases, accentuate texture, or separate as the day wears on and my dry 34yo skin loves that!I have a fair olive complexion with a lot of yellow tones and the porcelain shade was a surprisingly perfect match for me.For the $5 sale price I purchased this for, I couldn’t be happier. It performs on par with a lot of the more expensive foundations I’ve tried.
Reviewer: Camry
Rating: 5.0 out of 5 stars
Title: Love this!
Review: I’ve been using this every day since I got it. The shade is a touch too light for me, but the undertone is perfect, so I just darken it up to the perfect shade with some bronzer. It is literally my skin but better! And it’s easily buildable for more coverage. It’s also the first dewy/hydrating foundation that keeps me dewy without being oily throughout the day. I can’t believe this is so inexpensive. Please never discontinue this product! I will buy up the whole stock!
Reviewer: Kat
Rating: 5.0 out of 5 stars
Title:
Review: I always reach for this daily. The finish is amazing and smooth!
Reviewer: Clara
Rating: 5.0 out of 5 stars
Title:
Review: This foundation is not super thick I find, it actually blends quite well.My skin type is kind of on the oily side so I tend to have oily skin after wearing makeup for a couple of hoursIt was actually a pretty good match for my skin tone, it was perfect for my cool toned skin.It did make my skin look dewy which I loved!The product quality, I’d rate it like a 6/10, like it works and you just have to pair it with products that make it work, it is quite a good price for the value though!I don’t really like the applicator though, it is a flat spatula and you have to dip it multiple times to get enough foundation on your face..
Reviewer: Zamora Nava Irma
Rating: 5.0 out of 5 stars
Title:
Review: Excelente base la cobertura muy buena acabado mate la recomiendo 100%
Reviewer: Alejandra N. S.
Rating: 5.0 out of 5 stars
Title:
Review: Ampliamente recomendada
Reviewer: Melanie
Rating: 4.0 out of 5 stars
Title:
Review: Me encanto ðððð
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