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Price: $19.95
(as of May 24, 2024 18:38:53 UTC – Details)
Product Description
1 SHADE FINDER 2 LIGHT SHADES 3 MEDIUM SHADES 4 TAN SHADES 5 DEEP SHADES
Buildable Coverage
Our oil-free formula easily builds to medium-full coverage.
For All Skin Types
HIDE foundation works flawlessly with any skin type: normal, dry, oily, and combination.
Pairs with HIDE Concealer
Quickly blend darker or lighter areas to your natural skin tone. For extra coverage, pair with the HIDE Concealer.
Weightless, Natural Finish
Breathable & hydrating foundation that maintains a natural finish for 12+ hours. Made to resist sweat & won’t clog your pores.
*Please note: Foundation colors may vary slightly based upon the photographic lighting and screen display settings. If you have any questions or concerns about your chosen shade, don’t hesitate to get in touch!
Complementary Shades
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Customer Reviews
3.9 out of 5 stars
1,440
4.2 out of 5 stars
717
3.8 out of 5 stars
64
4.2 out of 5 stars
716
4.1 out of 5 stars
84
4.2 out of 5 stars
717
Price
$19.95$19.95
$18.95$18.95
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$18.95$18.95
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$18.95$18.95
Color Profile
Very Light With Neutral
Very Light With Neutral
Fair With Neutral Undertones
Fair With Neutral Undertones
Light With Neutral Undertones
Light With Neutral Undertones
Uses
Base Makeup
Contour, Coverage
Base Makeup
Contour, Coverage
Base Makeup
Contour, Coverage
Coverage
Medium-Full
Full
Medium-Full
Full
Medium-Full
Full
Buildable
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Sweat Resistant
β
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β
β
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12 Hour Coverage
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Product Dimensions β : β 1 x 1 x 5 inches; 2.89 ounces
UPC β : β 850047590862
Manufacturer β : β HIDE
ASIN β : β B0BY9W49LW
Country of Origin β : β China
COLOR MATCHING FOUNDATION: Powerful custom-matched Hide Foundation covers skin imperfections while maintaining a natural look and finish. See our shade finder below for a perfect match to choose a foundation that matches your skinβs undertone.
ALL DAY PREMIUM WEAR: Our breathable and hydrating foundation is formulated to maintain coverage for 12+ hours. This oil free foundation resists sweat and natural oils without clogging your pores. Lightweight foundation is buildable for heavier coverage.
FOR ALL SKIN TONES & SKIN TYPES: Use the foundation makeup to help even skin tone and cover blemishes, dark spots, scars, rosacea, and more. Holy grail foundation for dry skin, sensitive skin, oily skin, and blemish-prone skin.
FLAWLESS COVERAGE ANYWHERE: Apply this makeup foundation to face or body by blending out gently with your finger, liquid foundation brush, or sponge. Use to cover up trouble areas, or as a base for face makeup. If you have any questions on application directions, please reach out via Amazon!
WE GUARANTEE A MATCH: We offer a customer obsessed match GUARANTEE! At HIDE, we understand a Foundation skin tone match can be difficult and we want you to know WE HAVE YOUR BACK! Should you have ANY issues with your color match, please contact us via Amazon and we will get you the best shade immediately!
Customers say
Customers like the appearance of the skin foundation concealer, saying it looks nice and leaves a very natural finish. They also like the coverage. However, some customers have reported that the product has an awful, almost paint thinner like smell. Opinions are mixed on durability, color, quality, weight, and blending.
AI-generated from the text of customer reviews
Reviewer: Sharice Padilla
Rating: 5.0 out of 5 stars
Title: Great product
Review: This is one of the best light weight, natural looking coverage IΓ’ΒΒve ever bought! Love this product!
Reviewer: Jamie Locklear
Rating: 5.0 out of 5 stars
Title: Favorite foundation
Review: Great coverage & buildable. I got the nude!
Reviewer: Nick
Rating: 4.0 out of 5 stars
Title: This is a must buy
Review: I love this product I purchased this foundation for the very first time a month ago and let me tell you this is my holy Grail foundation now this foundation itΓ’ΒΒs just fabulous it covers my dark circles under my eyes and in the other imperfections that I have on my face the coverage of the foundation is Amazing, when wearing the foundation in it feels silky and lightly then also gives my skin a healthy glow which I love the foundation stays on all day you do not have to reapply it which is another Plus, I definitely am replacing my current foundation with the Hide foundation and you cannot beat the price which is a win
Reviewer: Gloria Ramos
Rating: 3.0 out of 5 stars
Title: Pigmentation, pores
Review: It doesn’t hide any marks unless you really apply enough and it doesn’t smooth out the pores makes them very visible. Other than that the color is a good match.
Reviewer: Vernee Florez
Rating: 1.0 out of 5 stars
Title: Foundation separates
Review: DoesnΓ’ΒΒt match color picked. It has separates and had to shake well. ItΓ’ΒΒs a chunky texture, looks bad in skin. Tried once and never used it again. Wasteful
Reviewer: Renee
Rating: 5.0 out of 5 stars
Title: Simply Amazing
Review: Okay I have the worst hyperpigmentation of my life in my late 40s not sure why it’s happening at the moment I think it’s due to hormones but anyways I have tried everything and this works perfectly without cake face it’s a little bit goes a long way and covers my horrible hyperpigmentation very well and leaves just a very natural finish. This is now an essential for me even when my hyperpigmentation clears up I will continue using this Foundation it’s a fraction of the cost of my Estee Lauder Foundation I normally use that gives me cake face anyways I highly recommend it even if you don’t have hyperpigmentation or anything like that it is wonderful Foundation and a little goes so far…. this is now a staple in my vanity.. Γ°ΒΒΒ
Reviewer: Faceshredder
Rating: 5.0 out of 5 stars
Title: Will buy again
Review: IΓ’ΒΒm a neutral tone And this foundation is probably the only neutral toner foundation I can find that hasnΓ’ΒΒt oxidized to orange on my face! Blends and layers well and powder looks great ontop. For the price I will buy this again. Great coverage for water based foundation.
Reviewer: HT.
Rating: 2.0 out of 5 stars
Title: Smells bad and clings to every pore.
Review: It was a cheap buy for a fill in between paychecks. But I will never get this product again. It smells really off to me, and the coverage is really bad. Pair it with a powder and it clings to every bit of dry skin and pore.Even when paired with a great primer/setter, it’s off my face or incredibly faded within 5 hours.Additionally, (and this may just be MY skin doesn’t agree with it) it made me break out really bad.
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