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Price: $36.00
(as of Apr 18, 2025 05:10:47 UTC – Details)
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Is Discontinued By Manufacturer : No
Product Dimensions : 2.75 x 0.95 x 2.75 inches; 2.83 ounces
Item model number : 00-FWD001-R1
UPC : 849154052783 849154014514
Manufacturer : Laura Geller Beauty
ASIN : B01BRD1RZU
Country of Origin : Italy
DOUBLE TAKE BAKED BUILDABLE FULL COVERAGE POWDER FOUNDATION: Get skin that gets a double take. This foundation gives you instant elegance with full coverage, a classic matte finish that’s never cakey, and a long-wear formula that doesn’t fade. Handmade in Italy, the creamy formula feels like a treat for skin.
PORCELAIN: Fair pale with peachy pink undertones
ANTI-AGING INGREDIENTS: With antioxidant-rich Jojoba Seed Oil that softens and soothes skin, Centella Asiatica Extract that hydrates and mitigates sun damage, and anti-aging Camellia Sinensis Leaf Extract, there’s plenty to love about how this foundation looks and feels. Not only will it stay on all day, your skin will be better for it.
PERFECT FOR: This full-coverage foundation is an all-around favorite, but those with mature skin and fine lines and wrinkles will especially love it. Not only does it never get cakey, but it’s made for movement — no cracking or fading with every facial expression.
HOW TO APPLY: You can use this matte foundation makeup wet or dry with the included dual-sided pink and white applicator sponge. For dry application, apply foundation with the pink side of the sponge. Gently dab the powder, pat it on the areas that need the most attention first, then blend outward and upward. For more serious coverage, apply it wet with the white side of the sponge. Dampen the sponge, dab the powder and pat onto face then blend outward and upward until fully blended.
Customers say
Customers find the foundation provides good coverage, with one mentioning it effectively covers sun damage, and appreciate its natural matte finish and perfect match to skin tone. The product is lightweight, easy to apply, and lasts all day, even in extreme temperatures. The color match receives mixed feedback – while some say it’s perfect for their skin tone, others find it too dark. Similarly, opinions on value are divided, with some considering it worth the price while others disagree.
Reviewer: Amazon Customer
Rating: 5.0 out of 5 stars
Title: Very pretty makeup. Will buy again!
Review: I am very happy with Laura Geller’s makeup. This foundation is lovely and looks so nice on. I am a blue-eyed, blonde Swedish 70+years old. I think the coverage is good and I think it doesn’t look caked on. I also think the price is good for the product you are using, and I think it’s going to last a long time. I am happy with this purchase and I will definitely purchase again!
Reviewer: NAM
Rating: 5.0 out of 5 stars
Title: Great makeup
Review: I really like this powder/foundation. Feels light on my skin still allowing it to breathe. It also gives full coverage for me.
Reviewer: Christine McGrath
Rating: 4.0 out of 5 stars
Title: Surprisingly good coverage
Review: Easy to use and good, light coverage. Try to steer clear of eye area as it can enhance lines and wrinkles in that area. Overall a good product.
Reviewer: Carrie
Rating: 5.0 out of 5 stars
Title: nice product
Review: Perfect color match and smooth feel. Not heavy on my face, very light and lasts all day.
Reviewer: Miche P.
Rating: 3.0 out of 5 stars
Title: I’m on the line …
Review: It’s good enough coverage (but my skin is fairly even toned and barely lines/wrinkles). I’m not a daily make up wear kind of person and over 50 – so the ads seemed directed at older skin. I’m not sure it’s impressive enough results. It’s not bad & not irritating. I’m glad it was a deal because full price would’ve been annoying. I kept it as a winter color when my skin is paler but I feel it’s a bit lighter in color than I’d like & I used it so I felt bad returning it. It’s ok just not remarkable in my opinion for the full price. Is easy to apply & covers well enough, I used the newer egg type sponge because I thought it would be easier than the included flat sponge. Overall ok
Reviewer: Kelly W
Rating: 5.0 out of 5 stars
Title: Works as advertised
Review: This product gives full coverage and I’m very happy with it. My only recommendation is do not use a Kabuki brush to apply, an actual foundation brush which is denser worked perfect for me. I have rosacea and this makeup covered it while looking natural. Again, I’m very pleased.
Reviewer: Lisab22
Rating: 1.0 out of 5 stars
Title: I rarely give a1 star review, but it isn’t as advertised.
Review: Laura Geller advertises this powder can achieve full coverage used as a foundation.. it’s this hardish dome of… I guess it’s powder, but when I take my brush to it, no powder comes off.It’s like a ball of something, when I took my brush to it I scrape the surface of the dome to get some powder on the brush. Sadly I must report, It didn’t cover enough to take the pink from my cheeks, (and it’s not like they’re super pink they’re a little pinky)And it seems to be a solid piece of something.. I don’t know what. But when you take your makeup brush and you’re getting some powder on your brush and the powder sort of flies into the air you can see that it’s powder this does not do that. You have to scrape it with something sharp to scratch on it, rough it up to be able to get some pieces to blot your brush on.I really wanted it to work I wanted it to be a good powder. It seemed almost not a powder. It didn’t want to powder. I’m still looking for some magical face powder with opaque coverage. The swirl pattern on it is just a gimmick. I found the blush to be way too bright as Pinky Orange. I’m sad and disappointed. Ms. Geller made it sound like all that.. trumped up marketing, this swirl pattern is a simple gimmick.
Reviewer: maggie flewallen
Rating: 5.0 out of 5 stars
Title: Quality and affordable
Review: Love Laura Gellar
Reviewer: Gillian Taccogna
Rating: 5.0 out of 5 stars
Title:
Review: I liked how light it is,
Reviewer: NB
Rating: 5.0 out of 5 stars
Title:
Review: Excellent product but I. Could not find my shade in this brand
Reviewer: Maini N.
Rating: 5.0 out of 5 stars
Title:
Review: Sono più di 10 anni che lo uso ed è fantasticoNon appesantisce e rispetta la pelle.Peccato che in Italia non si trovi
Reviewer: Selwyn
Rating: 5.0 out of 5 stars
Title:
Review: Absolutely love it. Glides on so well. I will by it can again
Reviewer: Michelle kerr
Rating: 5.0 out of 5 stars
Title:
Review: Great product for my skin. Build up for coverage of any blemishes. My skin is currently very dry in some places but can get greasy with liquid foundation. I’m nearly 50 and find some foundations lay in creases but this doesn’t. I’m prone to breakouts but found if I build this up and use a setting spray it has full coverage. I only wear makeup for about four hours ever so often but I think this would last all day. Will invest in more Laura geller products gradually as it’s slightly above my normal price for cosmetics but worth it. You get what you pay for.
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