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(as of Mar 05, 2025 08:34:50 UTC – Details)
From the brand
Product Dimensions : 5 x 2.5 x 8 inches; 12.63 ounces
UPC : 814474022792
Manufacturer : Madison Reed
ASIN : B09VCBM7DW
Country of Origin : Italy
HIGH-QUALITY PERMANENT HAIR COLOR: Radiant Hair Color Kit delivers gorgeous, high-quality color for multi-tonal and natural-looking results. Works on different hair types and textures. Radiant Hair Color is a cream-based formula, dermatologist tested, and does not damage your hair—it has been shown to actually improve the condition of your hair according to an independent clinical study.
KERATIN ENRICHED HAIR COLOR: Permanent hair color is infused with hair-loving ingredients: keratin, argan oil, and ginseng root extract to leave your hair feeling healthy, conditioned, and shiny. No harsh ingredients: 100% ammonia-free, PPD-free, resorcinol-free, paraben-free, pthalates-free, SLS-free, gluten-free, titanium-dioxide-free, and cruelty-free.
LONG-LASTING 100% GRAY COVERAGE: Expertly mixed maximum coverage cream color formulated with extra pigment to cover stubborn grays—never flat, never dull. Cream-based color is easy to apply to roots for precise coverage. Available in 25 shades.
INCLUDES EVERYTHING YOU NEED: One Radiant Hair Color Kit has everything you need to color at home with confidence with easy to follow step-by-step instructions. Kit includes Radiant Cream Color, Conditioning Color Activator, 2 pairs of gloves, cap, barrier cream, cleansing wipe, Color Protecting Shampoo & Conditioner, and instruction booklet.
ABOUT MADISON REED: Our company began with a simple mission: to provide the best, most luxurious hair color made with ingredients you can feel good about. We are a hair color company built on values—everything we do is driven by courage, trust, joy, responsibility and love. It’s hair color…with a conscience.
Reviewer: Chloe
Rating: 5.0 out of 5 stars
Title: Worked like I anticipated
Review: I have never died or colored my hair and all of my 35 years but I got a few grays so I decided to give it a try and It did exactly what I wanted it to do, which was to lighten my roots that typically come in pitch black and faid to a dark brown naturally- to what I wanted which was to make my hair brown throughout. I used 2 packs because my hair is very long.
Reviewer: Jennifer Alonzo
Rating: 5.0 out of 5 stars
Title: Love this color! Sardinia Red
Review: I’m so happy with this color and the results! I decided to do my own hair color and cut this month – should have done this a LONG time ago, I would have saved a lot of time and money! My partner loves the results and said I missed my calling – that my hair looks way better than the $500 services I used to pay at the salon. Who would have known – I just needed to buy this hair dye and a pair of sheers!
Reviewer: Three & 3Pups
Rating: 5.0 out of 5 stars
Title: Beautiful hair color, permanent
Review: I have over 50% grey. This color covered it completely. A pretty dark brown !Pretty easy to use. I extended the time as per directions. I have been using Madison Reed for a few years now through their website. Gentle on my scalp. Great ingredients! I wholeheartedly recommend it. Lots of colors on their website. Btw, the shampoos are awesome! They send you everything you need.
Reviewer: Aisling D.
Rating: 1.0 out of 5 stars
Title: Might be great for short hair or hair not previously colored. For me? Awful.
Review: I used Light Golden Red, &7NCG, Genova Red.On the package, the color looked like an exact match for my original hair color. (I have just enough grey, here & there throughout my hair, to want to cover it… for now, anyway. Vanity… right? lol )I fell in love with Madison Reed’s packaging and the thoughtfulness shown in this very complete hair color kit. The messaging in it dazzled me, as well.Using the product, I didn’t care for the smell of it, but it wasn’t nearly as bad as some ammonia-based hair color products. So far, so good.In addition, I was impressed by how much hair color was included. Even with long, thick hair, I was able to cover everything from the roots to the very longest tips of my hair, and do so completely.The included shampoo and conditioner were both lavish and generous. Again, as someone with very thick hair, this was appreciated.But then, fresh from the shower, I looked in the mirror.Umm…It looked like the color coverage wasn’t consistent. Not even close.Worse, when my hair was dry, the color at the top of my head was spectacular, but starting at about ear level, the color was much darker.Indoors, it looks almost black. On someone as fair-skinned as me, the effect was jarring. Suddenly, every freckle and laugh line seemed more obvious. This was NOT flattering.Oddly, the ends of my hair barely took any color at all. That was fine, because naturally colored hair is usually lighter (sun bleached) at the ends.In the accompanying photo, my head is tilted, so I’m looking up. You’re seeing the top of my head as well as my back. Also, that picture was taken on a slightly overcast day, so the variations in color aren’t due to extreme lighting. It looks far worse indoors, but I think the photo conveys the essense of the problem.Note: It’s been a few years since I was a hair model, but I picked up a lot of hair coloring tips from the pros. So, I’m still mindful of the importance of coloring my hair thoroughly and consistently, and following package directions – to the letter – for the best results.In other words, it’s not as if I smothered the top of my head with hair dye, and just loosely spread the rest of my hair with far lighter coverage.Likewise, I didn’t douse the middle (now darkest) band of my hair with extra color, or omit coloring the ends, either.To me, it looks like this hair color should not be used on long, previously colored hair. I’d ask for a refund if I had anything to return to the seller, but – of course – I used the complete package. So, at best, that was a waste of $30.I’m going to wait a week so my hair has time to recover, and then I’ll be using an “oops!” products to remove the Madison Reed hair color. Fingers crossed, it’ll restore how my hair looked before using Madison Reed’s hair color. (If that doesn’t work, Plan B is to streak my hair with blonde. At worst, it’ll look “artsy.”)I’ll agree that the Madison Reed hair color at the top of my head looks exactly as I’d hoped. It’s very close to the color shown on the product’s packaging.The probem is: The rest of my hair looks awful.If your hair is short – and, preferably, has never been colored before – you may love Madison Reed.For me, this was an extremely distressing experience.Fortunately, I work at home. This week, only my family will see my hair.If I go out, I’ll wear a hat. Then, my hair will look oddly dark with almost blonde sun-bleaching at the ends. Short-term, I’m okay with that.I was tempted to give this product two stars because the packaging was a delight to read, and the included gloves, cap, shampoo, and conditioner were wonderful extras.However, I’m so disappointed by the product itself, I have to give this one star, and share my experience with others, so they don’t make a similar mistake.
Reviewer: leah
Rating: 4.0 out of 5 stars
Title: Salon Quality Results, but Ethanolamine Raises Concerns
Review: Undeniably a high-quality product. Elegant packaging and thoughtful inclusions like gloves, a shampoo sample, a conditioning treatment, and a barrier cream, everything feels premium. The results are truly salon-like, rich color and shine. Given this level of quality and attention to detail, the higher price point seems fair.However, I couldn’t find the full list of ingredients here and had to look elsewhere. I found out it contains ethanolamine in place of ammonia. While the brand markets the formula as “ammonia-free,” ethanolamine appears to have similar effects in terms of hair cuticle swelling and potential long-term damage. Some studies suggest that ethanolamine may even be more damaging than ammonia, as it lingers in the hair longer and can lead to protein loss over time. This makes the ingredient swap feel more like a marketing decision rather than a genuine improvement in hair health.Overall, the product performs exceptionally well, but I would hope for more transparency regarding the formula and its long-term impact.
Reviewer: Dom
Rating: 5.0 out of 5 stars
Title: Nice complete package. Definitely Dark Brown
Review: Easy to use, complete package with gloves, cap, before and after care. Color is nice, good coverage. It’s definitely dark brown, I didn’t pull it through the ends. Just colored the roots. I may buy the gloss for the ends.
Reviewer: Marie
Rating: 3.0 out of 5 stars
Title: Is very nice but hard to work with the thickness and short supply of product
Review: This product was delivered fine. I love the non ammonia part if it. But, it is very thick and not enough of it, so it is very hard to mix and apply. My hair is only shoulder length and I only do root application and then mix it in at the end. I have to empty it all into a bowl, mix it for a while and then try to get it back in the bottle. Due to all of this, some roots do not even get colored. I have gone to cosmetology school so I know what I’m doing. Please give more product and loosen it up!
Reviewer: Huda
Rating: 5.0 out of 5 stars
Title:
Review: غالي جدا
Reviewer: Gigi
Rating: 3.0 out of 5 stars
Title:
Review: Didn’t work effectively for me….3 days later my white roots came back, same like the other brands I have been using, just that they re far much less expensive….
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